Rafael Nadal will front a campaign to make the Balearic Islands first choice for holidaymakers interested in sports and events tourism.
The tennis ace – a native of the islands – is currently fronting a campaign for the Balearics focusing on their traditional offering of sun and beach.
However, the islands are keen to diversify their product after seeing UK arrivals drop by 12% so far this year.
Managing director Susanna Sciacovelli of the Balearics Tourist Office said:
“It is very important to spread travel across the seasons and we want to be top of mind for golf and meetings so we can increase the number of tourists across the year.”
She said that extra funds were being diverted into tourism promotion specifically targeting the UK, Ibiza, Menorca and Majorcas biggest source market.
These will include campaigns and promotions highlighting the islands’ easy access from the UK, short flight times and excellent infrastructure, in terms of conference facilities and golf courses.
Spain and the Balearics in particular have suffered badly due to the economic downturn and the poor value of the pound versus the euro.
Trip Advisor on Hotel Es Vive; "the best hotel on the island"
quite simply the best .....perfect for the ibiza holiday of a lifetime .....ticks all the boxes ,,,,friendly staff, cool vibe round the pool and helpful staff ...with great food n cocktails to boot ....well done again es vive ...booked up for summer 2010 ...bring it on ...! x
Ibiza Hotel Offers, Deals & Discounts
Save 20% at Ibiza’s Hotel Es Vive for summer 2010
If you’re planning next summer’s Ibiza trip already, we suggest you take advantage of this tasty discount offer at the Es Vive luxury Hotel in Ibiza Town.
If you book before the end of 2009, you’ll get a 20% discount – and if you book your summer holiday in January and February you’ll still get a 10% discount.
The hotel features 55 differently styled rooms, with 2 suites and rooms with balconies and ocean views, a spa with hot tub, sauna, solarium, salon, massages (we can highly recommend those!), facials, pedicures, manicures and all that jazz, a nice pool and outdoor terrace, and of course their intimate club and afterhours venue.
Follow the link for more details on Ibiza Hotel Offers, Deals & Discounts
If you’re planning next summer’s Ibiza trip already, we suggest you take advantage of this tasty discount offer at the Es Vive luxury Hotel in Ibiza Town.
If you book before the end of 2009, you’ll get a 20% discount – and if you book your summer holiday in January and February you’ll still get a 10% discount.
The hotel features 55 differently styled rooms, with 2 suites and rooms with balconies and ocean views, a spa with hot tub, sauna, solarium, salon, massages (we can highly recommend those!), facials, pedicures, manicures and all that jazz, a nice pool and outdoor terrace, and of course their intimate club and afterhours venue.
Follow the link for more details on Ibiza Hotel Offers, Deals & Discounts
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